What separates a good dental website from a bad one?

The difference between a good website designed for a dentist and a bad one is whether or not the website pays for itself in a relatively short period of time.

Competition is fierce between dental practices as one new patient can means $1,000s in income.  Dentists can be prepared to spend large amounts of money on advertising in the hope that all the advertising pays off.  The problem is that a very good dentist can have a website that isn't very productive.

It is all too easy to get swept along with the idea of having a nice relaxing website only to forget that unless people somehow find the website they will never find out what services or specialties you offer your patients.

Then again you can always pay $100s per month to Yellow Pages in the hope that someone sees the advertisement amongst all the other ads for dental services in Halifax Nova Scotia or wherever else you may be.

Why not take the guess-work out of it and use the best tool that the Internet has to offer..........Google!

This way, when people are searching for a dentist in Halifax they can find you.  They can have your advert right in front of their eyes rather than being one of many!